Meta Business Partners
B2B messaging, campaign assets, and partner communications designed for Meta’s business audiences.
My role spanned content strategy, copywriting, creative direction, and cross-format storytelling across toolkits, program communications, and video.
Featured Projects
B2B Messaging Toolkits
Messaging toolkit and campaign materials developed for partner-facing use, including positioning language, promotional copy, and creative direction across marketing and video assets.
Toolkit Campaign Promo Video
Promotional video introducing a messaging-led campaign toolkit for partner agencies, with work spanning scriptwriting, narrative structure, pacing, and creative direction.
Global Partner Communications
Global newsletters, product updates, training and certification promotions, and rebrand communications delivered across NA, EMEA, LATAM, and APAC audiences.