Currents for G Suite
(Web Page)
When Google+ for business was rebranded as Currents for G Suite, a whole new web page had to be written from scratch. Working with the G Suite product marketing team, I wrote site copy which clearly communicates the benefits that this new-yet-familiar service can offer organizations of any size. Emphasizing the emotional aspects of being part of a team was key here, as was highlighting the concept of sharing ideas at a rapid pace.
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